Applied Wayfinding

I was privileged to have the opportunity to act as a principal and later a partner at the international wayfinding design leaders Applied. As director of North American business I established Applied's practice in Canada and the USA taking a leading role in several major projects, a few of which are referenced below.


university of british columbia

I prepared the site analysis, consultation, information planning and wayfinding strategy for the 1,000 acre Point Grey campus. The stunning project was designed by Applied's London studio and constructed by Knight Signs of Delta. Subsequent projects included donor branding guidance, a car parking wayfinding strategy and residence wayfinding additions.

City of Edmonton

Winning a competitive bid from the City, I lead the analysis, planning, consultation, pilot project and business case development for a downtown walking wayfinding system. The City carried out independent public surveys of the temporary pilot designed by Applied and constructed by the City sign shop. The project was so successful the City is now rolling out the system across the downtown.


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Over five years, I was project manager and lead planner for the Applied commission to develop a comprehensive wayfinding design standard for the unique multi-modal transit system in Metro Vancouver. TransLink has been implementing the system across SkyTrain, buses, West Coast Express and SeaBus since 2010. The system has since been recognized as national best practise by the Canadian Urban Transit Association (CUTA).